About me
My friends at Walmart called me their Cruise Director.— a title I take very seriously
on repeat · Mud, Remi Wolf
Socially speaking
I write copy for paid and organic social media, focusing on evergreen content as well as campaign launches and partnerships. I collaborate with designers, writers, and social strategists to create fresh, engaging content that stands out.
Adobe →
Campaign launches and partnerships like Wicked and Beetlejuice, written for organic social. Fresh, engaging content that stands out in the feed.
Ulta Beauty →
For three years I worked on the organic social team and the experiences team. From small one-off tweets, to long-form script writing for Walmart Live, I’ve infused copy with a balance of humor and sales that connected with customers on social.
Walmart →
I had the chance to break all the retail copy rules with Book of the Month, crafting bold, sassy, and totally unexpected copy for their Instagram and Facebook ads. The result? Ads that smashed benchmarks—especially when it came to click-through rates.
Book of the Month →
Email and site copy for Health-E Commerce's FSA Store and HSA Store.
Health-E Commerce →
I worked with designers and other writers to help out on CRAFTSMAN social during the 2021 summer season.
CRAFTSMAN →